Falken is committed to being a more environmentally friendly tyre manufacturer. Falken and its parent company will play a key role in supporting the tyre industry's shift to becoming more sustainable for generations to come. Since 2008, Falken has been producing tyres using 97 per cent non-fossil materials and aims to produce long-lasting tyres made entirely from sustainable materials by 2050.
To support this, Falken is making the most of the resources to create tyres by making them lighter, opting for more virtual testing and trialing the use of hydrogen boilers to reduce CO2 emissions in its manufacturing processes.