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Experience world-class handball with Falken

Falken Tyres has renewed its partnership with the Men's EHF EURO 2024 (European Men's Handball Championship) and is marking the occasion with a competition for all sports fans.

The global tyre manufacturer is giving away two pairs of VIP tickets for the main round of the EHF EURO 2024, which takes place on January 22nd at the at the legendary LANXESS arena in Cologne, Germany.

Winners will be given access to the VIP box, featuring a great view of the action, private seating and a selection of food and drink. To enter, participants must fill in the entry form at https://www.falken-fastbreak.com/ before January 15th – with two winners chosen at random.

"Handball has a large fan base in Europe, and we are delighted to be sponsoring the MEN's EHF EURO 2024 for the second year running,” explains Markus Bögner, managing director, president and CSO of Falken Tyre Europe GmbH. “With this sponsorship, we are further expanding our sporting commitment and consistently pursuing our brand strategy in terms of excitement and technology. What's more, the prize draw means that participants will have the opportunity to get up-close-and-personal with this high-calibre sporting event."

Falken’s sponsorship marks the second time the brand has collaborated with the European Handball Federation (EHF). The current collaboration includes naming rights as an official partner, with the Falken logo appearing on all media-relevant areas – such as the EHF's digital channels and social media.

Fans will also get a glimpse of Falken on the pitch too, with branding shown on the LED boards of all 65 EHF EURO matches, as well as inside the penalty zones of each venue.

The championship itself gets underway on January 10th, marking the first time the series has been contested on German soil. A total of 65 top-level matches will be played at six different venues between January 10th-28th.

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Price Announcement

We would like to inform you that Falken Tyre Europe GmbH will implement structural price adjustments across Europe from June 1st, 2024. These changes affect the Falken and Sumitomo brands in different product segments.

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