Press
From 1 September 2024, Daniele Picerno will take over the position of Country Manager for Italy at Falken. In his new position, he will manage the business in Italy.
Picerno has been with Falken for four years. He initially worked as a sales representative, later specialising as a key account specialist in the car trade. Before joining Falken, he held various positions in the tyre industry, which allowed him to gain extensive experience and knowledge in this sector.
‘I am delighted to have been chosen for this challenge. It makes me proud to be part of a great company like Falken, which continues to believe in and invest in its employees,’ says Picerno, the new Country Manager Italy.
In his new position, he will focus on continuing the long-standing partnership with the distributors and further expanding the Falken Zone retail network.
At its stand in Hall 20 of the Autopromotec trade fair, which is taking place from 21st to 24th May in Bologna, Italy, Falken Tyre Europe GmbH will be presenting its wide-ranging assortment of products.
After two victories at the season opener, Falken Motorsports has impressively confirmed its reputation as a top team on the Nürburgring-Nordschleife: At the third round of the ADAC Nürburgring Endurance Series - the 56th Adenauer ADAC Rundstrecken-Trophy - Morris Schuring, awarded “Driver of the Day”, and Sven Müller secured third place. Tim Heinemann and Dennis Marschall completed the strong team result with fourth place in the second Falken Porsche.
Falken Motorsports were also unstoppable in the second round of the ADAC Nürburgring Endurance Series, the ADAC Ruhrpott Trophy: Dorian Boccolacci and Alessio Picariello repeated their triumph from the season opener five weeks ago and secured the Japanese tire manufacturer's second win of the season in the teal-and-blue Porsche 911 GT3 R with starting number 3. Their teammates Tim Heinemann and Dennis Marschall completed the strong team result with a respectable fifth place overall in the sister car with the number 4.