Thomas Langer is the new Sales Director Germany Replacement at Falken

Falken Tyre Europe GmbH will be making changes to its management team for January 2025: Thomas Langer will be taking over as Sales Director Germany Replacement at Falken. Thomas Langer began his career at Falken in 2010 as a sales representative for the region of Bavaria and Saxony/Thuringia and has been responsible for southern Germany as regional sales manager since 2018. Jürgen Koch, who previously held the position of Sales Director Germany Replacement, will continue to support the company in his new position as Consultant Sales Germany from 1 January to 31 December 2025 .

Jürgen Koch and Thomas Langer have been working closely together since 2013, and last year ensured a smooth handover to ensure a seamless transition and maintain the important position as a pillar of the company’s sales efforts.

Mr Langer will be responsible for the entire sales process in order to achieve sales and growth targets. He will be responsible for managing and developing the sales team, and maintaining important customer relationships. In addition, he will be reporting directly to Managing Director Markus Bögner, ensuring that the company’s management team is in an excellent position to face any future challenges.

"I am very much looking forward to the new challenges and am determined to further consolidate the position of the Falken brand on the market together with our dedicated sales team and our valued customers. Our goal is to strengthen the partnership with our customers and achieve lasting success together as a team," said Thomas Langer about his new position.

Thomas Langer has been in the tyre trade for more than 25 years and has outstanding knowledge of the industry and extensive experience, especially in sales management, customer relationship management and market analysis.