News


Falken at NUFAM

Falken will be presenting its outstanding tyres for HGVs, light trucks and commercial vehicles at this year’s commercial vehicle trade show “NUFAM”, which will take place in Karlsruhe from 21 to 24 September 2023. With over 350 exhibitors and more than 23,000 trade visitors, NUFAM is one of the largest industry gatherings in Europe.

From now on, things run smoothly: “Falken says fill up”

"Falken says fill up" again this season: Just in time for the changeover season, Falken starts its popular sales campaign. In the period from 15 September to 30. November 2023, those who decide to purchase Falken EUROWINTER HS01, EUROWINTER HS01 SUV, EUROWINTER HS02, EUROWINTER HS02 PRO, EUROALL SEASON AS200, EUROALL SEASON AS210, EUROALL SEASON AS220 PRO, WILDPEAK AT3WA, EUROWINTER VAN01 or EUROALL SEASON VAN11 from a size of 16 inches can expect an Aral SuperCard® worth 20 euros as a free bonus for refueling and shopping.

Falken Tyre Europe continues its focus on football

Falken Tyre Europe will continue its fruitful partnerships with two top clubs; Borussia Mönchengladbach from Germany and Atlético Madrid from Spain for the upcoming season. Sports marketing agency SPORTFIVE initiated the original collaborations with the clubs and has acted as an intermediary for these latest extensions.

Falken Motorsports finishes on the podium at the 12h Nürburgring with both Porsche 911 GT3 R

At the sixth round of the Nürburgring Endurance Series, the 63rd Eibach ADAC ACAS Cup and also the first part of this year's 12h Nürburgring, Falken Motorsports was able to celebrate a double overall podium: Klaus Bachler and David Pittard, who started in the #3 Falken Porsche, finished second in the six-hour race. The #4 sister car of Dennis Fetzer and Martin Ragginger completed the podium with a third place overall.

Falken competes in the season highlight of Nürburgring Endurance Series

The summer break is over: Falken Motorsports returns to the Green Hell for the 12h race, the season highlight of the Nürburgring Endurance Series, and aims to repeat on its overall victory from the last race. The two Porsche 911 GT3 R cars will tackle the first race on Saturday, in which the checkered flag does not fall until nightfall. In addition, the fans can look forward to seeing the actors of the Falken Drift Show.

Happy birthday Falken: 40 Years of Performance

Falken Tyre Europe celebrates its 40th anniversary this year – marking the occasion with a milestone event which included speeches from Tomohiko Masuta, Senior Executive Manager, CEO and Managing Director of Falken Tyre Europe and Dr Felix Schwenke, Lord Mayor of Offenbach.

Falken Motorsports celebrates dominant victory at the 6h race at Nürburgring

Strong performance from Falken Motorsports in the Nürburgring Endurance Series: at the ROWE 6h ADAC Ruhr-Pokal race, David Pittard and Joel Eriksson celebrate a dominant victory in the #3 Porsche 911 GT3 R, securing the first Nordschleife success for the new 992 generation model. The #4 sister car of Martin Ragginger and Dennis Fetzer, which initially finished in second place, was disqualified after the race.

Falken movie: Close to the Drivers, Close to the team

Strap yourself into the driver's seat of our Porsche, let yourself be intoxicated by the speed and immerse yourself in the world of the toughest endurance race! "A Monument to the Art of Racing" is the name of our new clip, which we shot for you at the 24-hour race at the Nürburgring and which is available on YouTube from today. https://www.youtube.com/watch?v=y1qkfunhlRk

Technical Support for TBR and BUS tyres from Falken now available in several languages

The “Technical Support Guide for TBR and Bus Tyres” which Falken Tyre Europe GmbH published in English for its customers throughout Europe last summer is now available in several additional language versions. From now on, the popular guide for registered customers is available to download at both the B2B web shop and the media centre in the languages of English, German, Spanish, Polish, Italian and Greek.

Falken ready for the 24-hour marathon in the Green Hell

One of the most sensational motorsport spectacles of the year is heading to the starting grid: this year's 24-hour race on the Nürburgring-Nordschleife will start on May 20th. Once again, the teal and blue race cars from Falken are entered for the race: two Porsche 911 GT3 R Type 992 cars aiming for victory.

We are expanding our presence in virtual motorsport

Nürburgring, Watkins Glen, Spa, Le Mans or Fuji? Get ready for a virtual journey to some of the most spectacular circuits in the world with our new Esports activation. Falken will partner with Dörr Esports and create an official Falken Esports team. We kick off our campaign with the "24h of Nürburgring" - a highly anticipated event on iRacing’s Special Events calendar that takes place one week before the ‘real’ 24-hour race.

Falken donates 5 x 1,000 euros to local initiatives in Offenbach

Falken Tyre Europe GmbH traditionally places considerable emphasis on social responsibility and diversity at the local level. In this context, as in previous years, Falken is once again supporting good causes in its local region and making five 1,000 euros donations to five charities in Offenbach.

Sumitomo Rubber Technology awarded tyre industry's highest prize

Results from Sumitomo Rubber Industries Ltd’s (SRI) research into producing a sustainable and reliable alternative to natural rubber from tomato enzymes, for future car tyre applications, have rewarded the company with the coveted 2023 "Tire Technology international Award for Innovation and Excellence".

GetSpeed RaceTaxi takes off with Falken

Full throttle through the “Grüne Hölle” - this is a new motto of GetSpeed. The exclusive RaceTaxi for the Nürburgring Nordschleife will be blue and turquoise in future - a clear signal for the new partnership with tyre brand Falken.

Double is better: two times “very good” for Falken in the AMS tyre test

In the spring of 2023, two models of summer tyre from Falken were once again able to convince in the press, achieving excellent test results. In the latest product comparison by trade magazine “auto motor und sport”, both the Falken AZENIS FK520 and the brand new Falken e. ZIEX were awarded the top rating of “very good”.

Falken says fill up: how to get your fuel voucher

Whether it’s ultra-high performance, high performance or off-road tyres from Falken: Falken products are popular, not only because of their quality, but also due to their superb price-performance ratio. And Falken is now offering more in addition to its competitive prices:

Falken’s parent company Sumitomo Rubber Joins GDSO to align with industry standards for tyre traceability

Falken’s parent company Sumitomo Rubber Industries, Ltd. (SRI) is pleased to announce it has joined GDSO (the Global Data Service Organisation for Tyres and Automotive Components), an international not-for-profit organisation working to standardise data related to tyres and define solutions for accessing and exchanging tyre data. The tyre industry has been working to establish individual tyre identification and management starting with truck and bus tyres. As a member of GDSO from January 2023, the Sumitomo Rubber Group will be working to further these efforts while aligning with industry standards.

Falken ZIEX ZE310 ECORUN convinces in the ADAC summer tyre test

The Falken ZIEX ZE310 ECORUN was recently rated very positively in an exceptionally large-scale, independent test by the General German Automobile Club (ADAC): the results of the ADAC summer tyre test once again provide confirmation of the excellent work of the engineers and developers at Falken.

Falken named as an official partner of the 2023 Men’s IHF World Handball Championships

Falken Tyre Europe is set to be an Official IHF Men's World Championship 2023 Partner for the upcoming tournament which is taking place at nine venues in Sweden and Poland from January 11th to 29th. The partnership was organised by the sports marketing agency SPORTFIVE, which is responsible for exclusive marketing and media rights for all IHF World Championships until 2031

Falken extends ‘fill up’ winter fuel voucher campaign

Falken is extending its hugely popular winter fuel voucher campaign until December 15th. Launched in September, the 2022 “Falken says fill up” winter campaign, rewards customers in all 12 existing markets with a fuel voucher, which can be spent on fuel or in-store goods.

EQUIP AUTO PARIS 2022: Falken presents its current portfolio and is ready for e-mobility

From 18th – 22nd October 2022, with a 100 square metre booth, Falken is attending the EQUIP AUTO 2022 trade fair in Paris, France, where it will present several highlights from its wide range of tyres for passenger cars, SUVs, commercial vehicles and HGVs. Falken is owned by Sumitomo Rubber Industries Ltd., which is based in Japan and the fifth largest tyre maker in the world, with sales of over 116 million tyres per year.

A “Good” rating for the Falken EUROALL SEASON AS210 in the all-year tyre test by AUTO BILD ALLRAD

“Dynamic handling with precise lateral guidance and short braking distances on wet surfaces, good aquaplaning characteristics and a competitive price”: such are the attributes with which the Falken EUROALL SEASON AS210 achieved a test rating of “Good” in the AUTO BILD all-year tyre test, which was published in issue 10/2022. Eleven all-year tyres in the 225/50 R 18 dimension were put to the test on a BMW.

Falken is prepared for the future with a new management structure

Falken Tyre Europe GmbH has introduced a new management tier, with which the company is taking the growth of recent years into account and ensuring that Falken can continue to respond quickly and efficiently to both the changes in the market and the requirements within the organisation at the same time.

Falken says fill up – launch of winter campaign

“Falken says fill up” is this season’s motto once again: Just in time for the changeover period, Falken is launching its popular sales campaign once again. From 15th September until 30th November 2022, with purchases of the Falken EUROWINTER HS01, EUROWINTER HS01 SUV, EUROWINTER HS02/HS02 PRO, EUROALL SEASON AS200, EUROALL SEASON AS210, WILDPEAK AT3WA, EUROWINTER VAN01 or EUROALL SEASON VAN11 tyres (starting from 16 inches), a free Aral SuperCard® with a value of 20 Euros will be available for filling up and shopping. Falken is also raffling prizes with a value of more than 15,000 euros during the campaign period.