Prensa
From the 2024/25 season, Falken will be an official club partner of VfB Stuttgart, which is by far the largest football club in Baden-Württemberg with well over 100,000 members. This partnership is based on the motto “Performance, Precision and Reliability”. Values that are reflected both on the pitch and on the roads. Falken will be represented on more than 240 metres of perimeter LED displays during VfB Stuttgart’s Bundesliga home matches. In addition, the Falken logo will be present on two static banners in the second row of the Cannstatter and Untertürkheimer Kurve grandstands. An extensive hospitality programme is also part of the sponsorship package.
VfB Stuttgart, whose signature colours are white and red, can look back on an impressive success story: five national championship titles, three DFB Cup victories and two finals in UEFA Cup competitions are among the VfB club’s remarkable successes.
“We are proud to become an official partner of VfB Stuttgart. This partnership brings together performance, quality and above all passion. The collaboration notably creates value added for our customers in terms of the preferential conditions and experiences we can gain with this partnership,” comments Markus Bögner, Managing Director, President and CSO of Falken Tyre Europe GmbH.
Falken Tyre Europe GmbH (Falken) reports that its parent company, Sumitomo Rubber Industries, Ltd. (SRI), announced at its Board of Directors meeting on November 27, 2025, that it will change the names of seven of its subsidiaries in Europe, North America, Australia and the Pacific region. This includes Falken, whose future name, following registration in the commercial register, is expected to be Dunlop Tyre Europe GmbH in January 2026.
On the International Day for the Elimination of Violence against Women and Girls, Falken Tyre Europe GmbH (Falken) is once again taking a stand against discrimination and abuse by illuminating the foyer of the City Tower in Offenbach in bright orange. With this, Falken aims to make it clear that violence against women has no place in society.
On December 30, 2025, the EU Deforestation Regulation (EUDR) will come into effect. This new regulation aims to ensure that products such as tires imported into the EU come from demonstrably deforestation-free supply chains.