Sajtó

Daniele Picerno new Country Manager for Italy at Falken

From 1 September 2024, Daniele Picerno will take over the position of Country Manager for Italy at Falken. In his new position, he will manage the business in Italy.

Picerno has been with Falken for four years. He initially worked as a sales representative, later specialising as a key account specialist in the car trade. Before joining Falken, he held various positions in the tyre industry, which allowed him to gain extensive experience and knowledge in this sector.

‘I am delighted to have been chosen for this challenge. It makes me proud to be part of a great company like Falken, which continues to believe in and invest in its employees,’ says Picerno, the new Country Manager Italy.

In his new position, he will focus on continuing the long-standing partnership with the distributors and further expanding the Falken Zone retail network.

Latest News

With top results under its belt, Falken Motorsports heads to the 24-hour race at the Nürburgring full of confidence

Two overall victories, five podium finishes, and a total of eight top-10 results: Falken Motorsports can look back on extremely successful preparations for this year's ADAC Ravenol 24-hour race at the Nürburgring (June 19–22, 2025). No wonder, that the team is approaching the highlight of the season with great confidence. This year, the two teal-and-blue Porsche 911 GT3 Rs will be driven through the Green Hell by a balanced mix of experienced Nordschleife specialists, promising young talents, and proven Porsche professionals.

Falken organises internal workshop for Diversity Day

Falken Tyre Europe GmbH is again taking a stand for equal rights: Falken currently employs 242 people, and it doesn’t just bring together people who have different cultural backgrounds and gender identities. It is also a company which actively encourages collaboration between the generations and is committed to bringing about accessibility in the workplace.

Facebook

Falken