Stampa
Falken Tyre Europe GmbH is once again sending out a strong signal for social engagement by participating in the Orange Days with its own in-house campaign. The “Orange the World” campaign launched by the UN attracts attention from November 25th on for 16 days every year and calls for an end to gender-based violence.
As part of the campaign, Falken is holding a workshop for employee empowerment under the direction of Günther Bubenitschek, the State Prevention of Crime Officer for Baden-Württemberg of WEISSER RING e.V. – a non-profit organisation which is dedicated to supporting victims of crime and the prevention of criminal offences.
This year, the focus is on empowering employees in terms of various topics surrounding personal safety and civil courage. The workshops will offer practical insights and strategies for dealing with online hate and protection against stalking, as well as suggestions on how to show civil courage in everyday life through voice, attitude and presence.
“We are encouraging our employees to actively participate in the workshops. In an increasingly digitalised world, it is very important to be aware of the challenges of the cyber world,” comments Jürgen Steuer, Manager Human Resources and General Affairs at Falken Tyre Europe, on the engagement. “The response to our offering has been very good, and I am convinced that the resulting positive changes within the organisation will strengthen the FalkenFam and have positive effects far beyond it.”
The campaign is also being publicised with communication media at the Falken offices, in the City Tower and on Falken’s social media channels.
• New FALKEN EUROALL SEASON AS220 provides dependable all-weather performance for compact and mid-size cars and SUVs • New tyre is the first from FALKEN to feature VARIO CORE technology, supporting reliable, safe driving experience for all powertrains • Broader FALKEN winter tyre line-up includes AS220 PRO, WILDPEAK A/T and EUROWINTER HS02, HS02 PRO – an option for every type of driver
Autumn is tyre change time. For FALKEN, it also marks the start of one of the most established promotional campaigns of the year. With the “Falken says fill up!” promotion, FALKEN is once again offering attractive buying incentives in 2026, and together with retail partners, creating added momentum for winter sales.
After finishing second overall the day before, FALKEN Motorsports moved up one more position: On Sunday, Tim Heinemann and Morris Schuring won the 66th ADAC ACAS Cup, the ninth round of the 2026 ADAC RAVENOL Nürburgring Endurance Series (NLS). The duo had already secured pole position that morning in their teal-and-blue No. 44 Porsche 911 GT3 R and then left nothing to chance in the four-hour race. Adverse weather conditions, including heavy rain at times, created extremely difficult conditions and led to numerous accidents on the legendary Nordschleife.