Press
Strong in seasonal sales: Falken to launch its “Falken says fill up” winter campaign in 20 countries
Offenbach am Main, September 2025 – Falken Tyre Europe GmbH is relaunching its longstanding “Falken says fill up” promotion in 2025 – and this time it’s bigger than ever before. The popular campaign will be rolled out in 20 European markets this autumn, and not only offers impressive products, but also attractive extras for end customers and retail partners alike. The campaign kicks off on 15 September and ends on 30 November.
Press
Falken premieres latest Nürburgring 24h film: ‘Expectations’
“Can you hear expectations?” The Nürburgring 24 Hours doesn’t hand out victories easily. It pushes you, punishes you and makes you wait, yet expectations remain. For 25 seasons, Falken Motorsports has arrived at the Nordschleife with the same goal: to win.
Press
Falken’s new EUROALL SEASON AS220 introduces innovative VARIO CORE technology
Falken has introduced a new EUROALL SEASON AS220 all-season tyre, the first to wear its VARIO CORE label. Built for compact, mid-size and SUV cars, the AS220s have been engineered to give drivers year-round confidence, with the new technical VARIO CORE seal of approval.
